The oratorical counterpart to war fighting: creating a new reality through words, beauty, truth, imagery, and narrative so others inhabit and internalize it.
Topic brief
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speech making
The oratorical counterpart to war fighting: creating a new reality through words, beauty, truth, imagery, and narrative so others inhabit and internalize it.
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Key Notes
Jiang says traditional Greek arete has two major forms: war fighting and speech making.
For Jiang's Greeks, war fighting and speech making are the same civilizational act by different means: both try to impose a reality on others.
Speech making works by projecting a movie onto the world so that others inhabit, observe, absorb, and internalize a new reality.
Speech making is a war of realities and narratives in which speakers create worlds that compete for listener internalization.
A speech must be memorable because the goal is not just to paint a reality but to make others internalize it.
Poetry explains why speech can be powerful: poetic elements, especially imagery, make speech memorable and reality-shaping.
Memorizing the Iliad teaches how to make a great speech because it trains impact, memorability, and the capacity to impress oneself onto others.
Speech making becomes the basis of ritualized public action: to get something done, one stands before people, makes a speech, and creates a reality they can accept.
Timestamped Evidence
"...are two types of erite. There's war fighting, and there is speech making. In Greek civilization, the paragon of the warrior is, of course,..."
"...my true potential. Okay? Now, for the Greeks, war fighting and speech making are really the same thing. But for different means. Okay? So,..."
"...create a new reality that others must inhabit. Okay? That's why speech making is like war fighting. You're trying to create your own reality..."
"...you will be convinced to join him. Okay? So that's what speech making is. Speech making is projecting a movie onto the world that..."
"Okay? Internalize this new reality. Right? And Achilles knows this. And Achilles refuses to be beaten. Right? So Achilles, through his speech, counters Odysseus..."
"Because in speech making, it's a war of realities. It's a war of narratives. And you create narratives through speeches. Okay? But not only..."
"Drawing pictures for you to see. Okay? Metaphors. Connections. Okay? Metaphors is what we call connections. And connections are things. They're things that help..."
"...becomes, this system becomes the very basis of ritualization. All right? Speech making. Where if you have anything done, you have to go in..."
"...reason is, he understands Stalin can be more powerful than great speech -making. Do not become too wedded to ideas and positions and let..."
"...Shakespeare understands language as a surgery on the brain. How through speech making, how through language, you can actually transform the neurological structure of..."
"...structure. He's going to change the synopsis within you through his speech making. Let's look at Mark Anthony. Yet Brutus says he was ambitious..."
Relevant Lectures And Readings
A source-grounded reading of Homer as civilizational engine: the Iliad trains Greeks to fight with speeches, poetry projects movies onto the world, language controls time and space, and the poet becomes the flame through...
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